Vision
The music industry has changed rapidly over the last decade and is constantly moving. The standard record deal is a thing for a the (un)happy few and new ways of cooperation evolve. The smart artist is more and more in control of his career and rights. In this changing environment MOvE provides products and services to enable artists to control their career and business. We take the artist as the centre of the industry and see our role as a service provider. We see the artist as an important (retail) channel where value is added in the fan-artist relationship.
Mission
Our mission is to provide artists with tools, knowledge and network to run their business. These products and services are also useful for their managers or label.
Core values
Freedom
Artists have to be able to make the music they want to make. They also need to be able to decide which fans they want to serve and with which partners they want to do business.
Recognition
Every artist wants their fans to enjoy their music. Every artist wants their fans to come to their concerts to listen to their music and talk about you.
Entrepreneurship
Artists want to do what they do best! Making music! To make music and to promote it they will need money. Like in every other business making a buck is necessary to continue running a business.
